The 2012 Battle of the Brands brackets have finally been announced! Starting June 18th at midnight, sixteen of the best brands in snowboarding will be pitted in three day, head-to-head matches all summer long. With the aid of a certified bingo ping pong ball randomizer, the Battle of the Brands first round match-ups have been decided. The 2012 Battle of the Brands will be hosted exclusively on facebook.com/snowboardermag starting Monday, so spread the word and make your vote count. Let the battle begin!


We want to know who you think will win. Leave your guess in the comment section below.

Comments

  • http://www.memberzplus.com Devin Tisdale

    No Burton??

  • http://csr.sdsu.edu Carl Kish

    ThirtyTwo all the way! HiDef Jeff kills it!

  • Max Mitchell

    Go Flow – good to see you guys up here. Chris Brunkhart is the man!

  • kaleichikov ul

    is jaeger bailey sponsored by bataleon? then bataleon, else jaeger bailey.

  • Gofko

    Capitaaaaaaaaaaa ! yhabaaaa

  • Evan Lunt

    Never Summer taking it all this year!

  • Bits Law

    NS 4 LIFE!

  • Chris Soloway

    Capita all the way!!!!!!!!&¡

  • Dre

    Arbor baby! Keepin it green!

    No, no burton!

  • Arthur

    Gnu all the way!!

  • true

    Hopefully the best video wins and not just the biggest brand.

  • Luke

    Erm where’s salomon??

  • C Rob

    when the largest, most influential snowboarding brand is not included, you know its all BS and bias. But then again Burton is in a league of its own.

    And FYI, Arbor is hands down my favorite brand.

  • Lucky Day

    i reely hope that the company with the best video actully wins and not some company that desides to bribe voters

  • Ryan

    Burton was invited to make a video, but most of their team was busy with a private shoot in Tahoe. Doesn’t matter cause Bataleon is gunna smoke this contest.

  • Miike

    Smokin all day

  • mathieu noy

    Flow had the best videos, they will win the final !!!

  • c-dog

    Im going to have to say Quicksilver takes home this one

  • Snake Webby

    Capitaaaaaaaah!

  • Zack Fogal

    BATALEON

  • jbeats

    thirtytwo is bout to shut shit down

  • Boss

    Wheres GBP with the Technine team and shit???

  • Rob C.

    K-2

  • weinerhouse

    Ashbury

  • Thinkb

    BATALEON fuck yes

  • Matthias Löscher

    Nitro is going to win this battle!

  • Julian Roffman

    Ride all the way!!!!!

    Where’s burton!?!?!??!

  • Riley

    CAPITAAAAHHHHHH!!!! DEVOUR!

  • Cam Rico

    Got a ride DH6 and EX bindings but Nike Vapen boots …. Can’t decide :’/

  • Taran

    YES all the way!

  • Gabe

    HaHa finally a competition without Burton! Yeah sure Burton does have good quality but since they were one of the first on the market they were also able to collect the most fans before everybody else. In my opinion they have lots of quantity, okay-ish quality but they are definitely not the leaders in innovation that is for sure. In fact I would consider them a symbol more than anything, if you get what i’m saying. So in my opinion it will be Ride for the win.

  • http://zumiez.com garv

    no DWD?

  • Carter

    WOOOOOO!!!!!! NITROOOO!!!!!

  • ridley

    GNU… neff said.

  • Tall boy

    With some brands like Volcom and thirtytwo, it could very easily turn into a straight popularity contest. and by that I’m not saying those videos won’t be ham because obviously with riders like Dylan and Dblock for Volcom and riders like bush and Tflan for thirty two it’s gonna get heavy. Hopefully people make their decision because of snowboarding and not by being a household name.

  • Ryne

    It bums me out to see that Airblaster is not on here. They are one of the best thing to happen to snowboarding. How can you determine the “best brand in snowboarding” without including one of the most core brands ever. quicksilver? nike? Come on now snowboarder mag. Sellout much?

  • http://arijit.com Harry

    Whot, no Lib-Tech??

  • Amos

    Isn’t this supposed to be about the videos? Most of you guys sound like your just predetermining the winner by what gear you ride.

  • slasher

    FUCK NIKE! Capita & Arbor in the finals! maybe volcom if gigi & lynn have a part.

  • Trent E

    Nike!

  • http://Sagaouterwear.com jerm

    flow. easily. the team is so good.

  • http://inclinemountainsports.com Ken

    GNU+ThirtyTWO= Win, but why no love for our friends at Phunkshun?

  • Sean

    arbor vs. capita or arbor vs. thirty-two just cuz they have a stacked team too. Thirtytwo should pull through though

  • hjhjjkbgn

    thank god there is no burton in this comp

  • da man

    yeh burton is crap

  • time

    Nitro is gonna be amazing!!! and capita

  • Eddy

    K2 s about to kick asses

  • http://facebook.com/sawyermahoneyphotography @Sawyer_Maho

    wow this is gonna be epic! Nike vs Ride will be a showdown i think forsureee

  • Greg Fortier

    What about Trapper Snowboards?? Hahahaha

  • NeverSummer FTMFW

    Never Summer vs Gnu

    NS wins.

    NS vs YES.

    NS wins.

    NS vs Arbor.

    NS wins.

    NS vs Ride.

    NS WINS!!!

  • JayMess

    Never Summer all the way!!

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  • Kyle Federmann

    ARBOR vs. CAPITA
    ARBOR WINS

  • Jake

    Ride all the way I love ride.

  • Logan

    capita and bataleon are gonna be in the final i hope.

  • KillTheZeachers

    k2 > quicksilver (because k2 has park style)
    bataleon > arbor (becuase bataleon has the right attitude)
    Volcom > Yes (Brisse, and yes can only film BC (Barely))
    Gnu > Neversummer (Gnu has slid outside of the game recently)
    Thirtytwo > Flow (Duh, thirty rapes. flow will just suck that beating up)
    oakley > Nitro (toughie…)
    Capita > Smokin (Capita has innovation, Smokin has an oddball crew)
    Ride > nitro (another tough one, ride filming style, nitro has rider tech).

    Qualifiers
    Bataleon > K2 (Cuz i love bataleon)
    volcom > Neversummer (volcom has more meat to them).
    Thirtytwo > Oakley (tough, but thirty two just kills it).
    Capita > ride (another toughy, capita has a lot more versatility).

    SemiFinals
    Bataleon > Neversummer (bataleon has it down, and im biased.)
    ThirtyTwo > Capita (tough cuz these companies are almost sisters).

    Finals
    Thirtytwo > Bataleon (Thirtytwo will win the crowd over more).

  • Jaeger

    Bataleon all the way!

  • dante

    never summer?

  • Sean Bennett

    Gonna come down to GNU vs Thirtytwo with Thirtytwo for the win. That is if Seb Tout’s triple cork doesn’t carry the rest of Ride through the ranks.

  • BigBeaver

    How have some people picked winners already without seeing a single edit?

  • http://chrisboardoo.tumblr.com Fancy

    No HEAD, GNU = Quiksilver, Oakley dont build snowboards, cool idea but weird callengers tho. Volcom ain’t selling any snowboard tho. Special mention for NeverSummer UK and YES.
    A Bigger contest with All snowboard brands would be amazing (APO, Head, Salomon, Rossignol, Burton, Furlan, Dupraz, Shotgun Snowboards) etc..

    But i’ll have my eye on it for sure !

  • Fred Garrison

    K2 first out of the gate, first over the finish line!

  • SPAM

    ThirtyTwo will win. best team and gear in snowboarding. yeeeeeeepppp 32.

  • Max H

    I like how Burton is not even an option. hahahahaha

  • niafu

    Burton, lib tech??????????????

  • Please like me

    Amazing how you are supposed to hit “Like” to be able to view something you have no idea if it’s any good or not. Fuckin retarded.

  • daniel

    to bad that Lib is not in.. would have been interesting….. i hope that the smaller brands get the votes if their vids are actually better and not just whoever has most facebook fans wins….. can’t wait to see Bataleon to check Jeager and Gulli, Capitaaaaa to see Stevens and Smokin.. just cause their smokin

  • Jaeger

    Personally yeah for it with Bataleon! But hyped to see all of them!

  • Jimi

    How the heck did you guys come up with this list of brands?
    Busch league….missing some good ones, and you guys have some serious shit in there!
    Week!

  • http://scottafoto.com sb life

    sucks i can’t even watch these videos without a faceboom account ? weak.

  • ATTN: burton haters

    how many of these companies are actually owned by snowboarders??

    3. if burton was on there, it’d be 4. just sayin. careful what you buy in to these days kids…

  • http://www.facebook.com/shootthegap Jon MF Kohlwey

    Burton is for posers and gapers who don’t know there are better brands out there, get over it. I love that this is a contest for the little guys. I am surprised not to see Lib up there though. But that’s alright, Smokin can represent for them, same concepts different board.
    As for me Never Summer all the way! Colorado Represent!

  • mario

    No burton? No lib teck? Thats not a competition…

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  • Ride

    Im happy for favorite brand of all time only thing I ride. Is Ride, Ride is the best owns Burton that’s why burton didn’t enter this because there posser that every one who doesn’t snowboard likes.

  • Erwan Huchet

    K2 Is The Best One !

  • Chris Koz

    Nitro. Gear is sturdy as hell, same board for 7 years, got me to national competitions, with scraps and carves in it. My vote for them because of the quality

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  • http://www.facebook.com/garon.adam Adam Garon

    OKKKKK, where is ROME????

    • rrripsterskeep

      a bit too late for that question friend

  • austin young

    arbor collective!

  • kylerduncan

    ok seriously like how did bataleon not get past the first round, jaegar bailey continued to wow me with every trick in the video. my jaw dropped with the clip frontflip. like what the fuck

  • rrripsterskeep

    what’s gonna happen when it’s gonna be Capita Vs. Volcom?

    • rrripsterskeep

      it’s gonna be mostly the same riders…

      • andrew

        same with capita and thirtytwo

  • bereal

    If nike wins I’m going to off myself.

  • GFY

    This shit if fucking incredibly stupid. Who gives a shit. Go read SNOWBOARD MAG instead

  • Pingback: Battle of the Brands 2012: Brackets | Snowboarder Magazine | Snowboarding

  • Cha boii

    These last few rounds are gonna be tough boys

  • Ashlee Emig

    THIRTYTWO duh.

  • Ashlee Emig

    THIRTYTWO OBVI

  • IrideRossi

    Right side all sucks balls, then the left had the good brands

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