BYB Flyer Web

Backyard Bang Rail Jam Brings Snowboarding Back to the City

[DENVER, CO, November 3, 2010] – Kick off the winter season with the 2nd annual Denver Backyard Bang Rail Jam. A grassroots snowboarding competition, the Salomon Backyard Bang will be held Saturday, November 20, 2010, from 11 am to 4 pm, at The Art Institute of Colorado at 1200 Lincoln Street in downtown Denver.

Hosted by Salomon Snowboards and The Art Institute of Colorado, the homegrown rail jam brings several of the best up and coming pros and amateurs from the Rocky Mountain region and beyond back to compete in the heart of Denver’s Golden Triangle District.

Backyard Bang will welcome appearances by Salomon pro riders Jed Anderson, Chris Grenier, Louif Paradis, Bode Merrill, Desiree Melancon, Scotty Arnold and more. Riders interested in competing should send links to photos, videos and anything else that is relevant to bybdenver@gmail.com to apply before November 8th.

The competition kicks off with practice at 12:15 pm, followed by the first of three heats at 1:00 pm. The second and third heats begin at 1:25 pm and 1:50 pm, with finals following at 2:20 pm. Awards will be presented at 4:00 pm.

Over 30 distinctively-designed snowboards created by Art Institute of Colorado students, alumni and prospective students will be on display in the John Jellico Gallery at The Art Institute of Colorado from November 10-19, 2010. The collection of snowboards will be auctioned during the Backyard Bang Rail Jam on Saturday, November 20, 2010. All proceeds benefit The Education Foundation and support student scholarships.

The event is open to the public at no charge and will include food, refreshments and a wide range of entertainment options. Interactive games, giveaways, autograph signing with pro riders and a DJ booth will all be a part of the day’s activities.

Event sponsors include The Art Institute of Colorado, Salomon Snowboards, Bonfire Snowboarding Company, Skull Candy, Snowboard Magazine, Red Bull, Scion, Snowboy Productions, Christy Sports, Ink Monster, Snowboard Colorado, Westward and SOS Outreach.

For more information about the event, please contact Marcie Kaplan, Admissions Marketing Coordinator at The Art Institute of Colorado at 303-824-4724 or mlkaplan@aii.edu. For registration and competition details, please contact Anders Pigorsch, Salomon Snowboards at anders.pigorsch@salomon.com.

MEDIA CONTACT:
Rian Rhoe, Salomon & Bonfire Communications, 503.236.3473 X108 (direct), rian.rhoe@bonfiresnowboarding.com

About The Art Institute of Colorado
For over 55 years, The Art Institute of Colorado (www.artinstitutes.edu/denver ) has been a vital resource to the metro Denver community. It offers career-focused bachelor’s and associate’s degrees in the areas of design, media arts, fashion and culinary arts. The Art Institute of Colorado is accredited by the Higher Learning Commission and is a member of the North Central Association. (230 S. LaSalle Street, Suite 7-500, Chicago, IL  60604-1413, 1.800.621.7440, www.ncahlc.org) The Art Institute of Colorado is one of The Art Institutes (www.artinstitutes.edu), a system of more than 45 education institutions located throughout North America, providing an important source of design, media arts, fashion and culinary arts professionals

About Salomon Snowboards
Salomon Snowboards seeks to inspire and enable riders of every level as they discover, develop and put to action their love of snowboarding; through innovative products and events that preserve snowboarding’s core social, cultural and environmental values. To find out more visit http://www.salomonsnowboard.com/ .