Frends Headphones Pic 1

GROOVESHARK AND FRENDS RELEASE LIMITED EDITION HEADPHONES
PARTNERSHIP DELIVERS CUSTOM, HIGH-QUALITY LISTENING EXPERIENCE

Gainesville, Fla. – (April 18, 2012) – Music enthusiasts will have another way to enjoy their favorite tunes with customizable, limited edition Grooveshark headphones from Frends, available now in Grooveshark’s online store.

Equipped with a custom designed multi-function mic, 20-20,000KHz frequency range and memory foam ear cushions, the Grooveshark headphones by Frends includes the Grooveshark logo on the caps, and are available in a denim or black suede strap. They will also feature interchangeable caps for artists to create their own customized caps for fans to purchase in the near future. Music lovers will be able to listen, support, and promote their favorite artists while listening.

“The Grooveshark platform for accessing music is simply the best and a natural fit for the Frends brand,” said Keir Dillon, Frends CEO and co-founder. “We were excited to develop this custom Light headphone to better enable people to really enjoy the quality of their chosen music, and of course, to do so in style.”

Buyers will receive three free months of Grooveshark Anywhere, allowing them to take their library and playlists onthe-go by downloading Grooveshark’s native app on their supported mobile devices. Frends provides a short video with detailed instructions on how to maximize your listening experience with their headphones at http://www.youtube.com/watch?v=X2xuL2dhcuI&feature=player_embedded

Created by a crew of elite snowboarders and surfers, Frends is a brand platform that specializes in premium electronic accessories with form and function to fit a multitude of lifestyles. The company focuses on providing light yet powerful quality devices that reflect the design and authenticity of yesterday with a technology and premium sound of tomorrow.

More information about limited edition Grooveshark headphones and technical specifications can be found in Grooveshark’s online store at http://store.grooveshark.com/products/282190-grooveshark-headphones-gsa. The headphones will also be featured in an exclusive site theme, which can be viewed at http://grooveshark.com/#!/theme/wearefrends/541.

About Frends
Frends is a brand platform that follows the theory that “there is no I in Frends.” We believe that frends are the family we choose. We are a collective family who celebrates life through sport, art, music and fashion. Frends provides a platform to share our passion for life and we creatively weave this inspiration through our products. We believe that innovation consists of seeing what everybody has seen and doing what nobody has thought.

About Grooveshark
Founded in 2006, Grooveshark has become a major worldwide online music streaming service with more than 30 million unique users per month and a library that surpasses 15 million songs. Grooveshark allows visitors to search, discover and share music from a vast library of artist, label and user-created works, while providing new ways for artists to promote, distribute and monetize their music online.

For more information about Grooveshark or Frends, please contact press@grooveshark.com, Sarah Cirkiel (scirkiel@pitchcontrolpr.com), or Veronika Fachinger (vfachinger@pitchcontrolpr.com) at Pitch Control PR, 212.475.4919