dewtour2009-10 Dew Cup Champions Honored at the Dew Cup Awards Ceremony Saturday, February 6th at the Snow Barn in Mount Snow at 9:30pm

Burr Ridge, Ill. – February 2, 2010 – The Winter Dew Tour, the world’s premier season-long winter action sports tour, concludes its sophomore season with the last of three stops, the Toyota Championship, beginning Thursday, Feb. 4 at Mount Snow Resort. The Winter Dew Tour returns to Mount Snow to host four days of slopestyle and superpipe competitions with the world’s best snowboard and freeski athletes vying for the event title as well as a piece of the year-long championship.

The Toyota Championship marks the conclusion of the 2009-2010 season, where this year’s Dew Cup champions will be crowned at Saturday’s awards ceremony in their respective disciplines – men’s and women’s snowboard slopestyle and superpipe and freeski slopestyle and superpipe.

Proving age is just a number are men’s snowboard slopestyle leaders Tyler Flanagan and Sage Kotsenburg, a pair of 16 year olds holding the first and second-place positions going into the finals. In order to steal the Cup from his friend, second-place Kostenburg will need Flanagan to finish third or lower at Mount Snow to claim the year-end title.

Defending 2008-09 Dew Cup champion Spencer O’Brien will be fighting to defend her title in Mount Snow as she sits in a 175-point deadlock with Jamie Anderson for the lead, with Jenny Jones, Winter X Games gold medalist, 170 points not far behind. With a race this close and so much on the line, it could be anyone’s game. If Spencer can pull out a win, she will be the first person to win two consecutive Dew Cups on the Winter Dew Tour.

In men’s snowboard superpipe, last season’s runner-up Steve Fisher sits in position to take it all this year. Not far behind is 2002 Olympic bronze medalist JJ Thomas, who will need a first-place finish, coupled with Fisher taking third, to steal the Cup.

Coming into the women’s snowboard superpipe finals, the fight will be on for the title of Dew Cup champion. 2010 Olympian Kjersti Ostgaard Buaas will come up against third place contender Kaitlyn Farrington and fellow youngster Kelly Marren in the quest for the Cup. With only fifteen points between the three, each run will be critical.

Freeski slopestyle will be a showdown for the podium in Mount Snow, with a tie for both first and third places making it anyone’s game. Pittsburgh, Pa.-native Tom Wallisch will battle it out with potential Rookie of the Year Andreas Hatveit for the top spot, as both enter the Toyota Championship with 190 points. Sammy Carlson and Bobby Brown, two-time gold medalist at last weekend’s Winter X Games, are not far behind in third place, tied with 155 points. This race for the Dew Cup is the tightest by far, with so many big names needing every point they can get.

Sitting in first place in freeski pipe is Jossi Wells, whose 190 points give him a nice cushion over Simon Dumont’s 155 points. Wells needs to place in the top six to take home his first Dew Cup. Second place is up for grabs between Dumont and Xavier Bertoni, currently sitting in third with 150 points.

In addition to the competitions, the Toyota Championship will feature a daily Festival Village with interactive booths, athlete autograph signings and free product giveaways.

The Snow Barn will play host to a Friday evening concert – headlined by folk rock band Alberta Cross and opening act The Constellations – as well as the Dew Cup awards ceremony on Saturday to close out the second year of the Winter Dew Tour. The Dew Cup awards ceremony will honor the top athletes in each of the Tour’s six disciplines (men’s and women’s snowboard slopestyle and superpipe; freeski slopestyle and superpipe), immediately followed by a performance by 40oz. to Freedom.

Tickets for the Friday night Alberta Cross concert (9pm) and Saturday awards ceremony (9:30pm) are just $15 with a $5 donation per ticket going towards the renovation of the Dover School playground. Tickets are on sale at www.allisports.com.

Sunday will host the Gatorade Free Flow Tour Finals, the official amateur series of the Winter Dew Tour, as well as the Toyota Tricktopsy Big Air Presented by Real Player specialty competition. The stars of freeski, including Sammy Carlson, Bobby Brown and TJ Schiller, will be throwing down their biggest tricks for the fans and the $5,000 in prize purse up for grabs including.

The complete schedule of events for the Toyota Championship is as follows:

Thursday, February 4th – Gates Open at 8:00AM

9:30am – 11:30am Freeski Slopestyle Prelim
12:45pm – 1:45pm Women Snowboard Slopestyle Prelim
2:00pm – 4:00pm Men Snowboard Slopestyle Prelim
4:00pm – 5:30pm Freeski Superpipe Prelim

Friday, February 5th – Gates Open at 8:00AM
10:30am – 12:00pm Freeski Slopestyle Final
1:30pm – 2:10pm Women Snowboard Slopestyle Final
2:30pm – 3:30pm Men Snowboard Slopestyle Final
6:00pm – 6:40pm Women Snowboard Superpipe Prelim
7:00pm – 8:30pm Men Snowboard Superpipe Prelim
9:00pm – 11:00pm Alberta Cross w/ The Constellations Concert at the Snow Barn

Saturday, February 6th – Gates Open at 8:00AM
1:00PM – 2:15PM Freeski Superpipe Final
6:30PM – 7:10PM Women Snowboard Superpipe Final
7:30PM – 8:30PM Men Snowboard Superpipe Final
9:30PM – 10:30PM Winter Dew Tour Dew Cup Awards Show

Sunday, February 7th – Gates Open at 8:00AM
10:00AM – 11:00AM GFFT Freeski Superpipe Final*
11:00AM – 12:00PM GFFT Women Snowboard Slopestyle Final*
12:30PM – 1:30PM GFFT Freeski Slopestyle Final*
2:00PM – 3:00PM GFFT Men Snowboard Slopestyle Final*
3:30PM – 4:00PM Toyota Tricktopsy Big Air Presented by Real Player
4:00PM – 5:00PM GFFT Women Snowboard Superpipe Final*
5:00PM – 6:00PM GFFT Men Snowboard Superpipe Final*

*(GFFT) Gatorade Free Flow Tour is the official Amateur Series of the Winter Dew Tour
**SCHEDULE SUBJECT TO CHANGE**

Action Zone tickets for the Winter Dew Tour’s Toyota Championship are available for $100 for the weekend and are on sale exclusively through mountsnow.com. The three-day Action Zone tickets are for adults and children and provide access to priority reserved viewing areas for all finals contests throughout the event, in addition to official Winter Dew Tour swag, a behind-the-scenes tour, athlete autograph session, merchandise discount coupon and cold Mountain Dew or hot chocolate.

TV Schedule
NBC Saturday, Feb. 6 Noon-3:00pm EST SKI Pipe Finals

USA Network Saturday, Feb. 6 Midnight-1:00am EST SNB Slope Finals
USA Network Sunday, Feb. 7 2:00-3:00am EST SNB Pipe Finals
USA Network Monday, Feb. 8 7:00-8:00am EST SNB Slope re-air

MTV2 Saturday, Feb. 13 Noon-1:00pm EST SNB Slope Finals
MTV2 Saturday, Feb. 20 Noon-1:00pm EST SKI Pipe Finals

The complete 2009-10 Winter Dew Tour schedule is as follows:

Event Date Location
Totino’s Open Dec. 17-20 Breckenridge Ski Resort – Breckenridge, Colo.
Wendy’s Invitational Jan. 14-17 Snowbasin Resort – Ogden, Utah
Toyota Championship Feb. 4-7 Mount Snow Resort – West Dover, Vt.

In its second season, the top athletes in the world will take part in this year’s Winter Dew Tour, all competing for the highly coveted Dew Cup that will be awarded in Mount Snow, Vt. at season’s end. The 2008-09 Dew Cup champions include Shaun White (Snowboard Superpipe and Slopestyle), Kelly Clark (Snowboard Superpipe), Spencer O’Brien (Snowboard Slopestyle), PK Hunder (Freeski Slopestyle) and Tanner Hall (Freeski Superpipe).

Winter Dew Tour
The Winter Dew Tour consists of three major, multi-sport events spanning across the country, with a cumulative points system, and a $1.5 million competitive purse. Each event features men’s and women’s snowboard (superpipe and slopestyle) and freeskiing (superpipe and slopestyle). At season’s end, the overall points leaders are crowned year-end champions and awarded the prestigious Dew Cup. As part of an Alli property, key lifestyle elements complement the competitions at each Tour event including the Festival Village, specialty competitions, and live, cutting-edge music. The Winter Dew Tour is broadcast live on NBC Sports with additional competition and lifestyle broadcasts on MTV, MTV2 and USA. The Winter Dew Tour is also distributed on Fuel TV, Universal HD, and internationally on Eurosport, Fox Australia and Extreme Channel. Winter Dew Tour partners include Mountain Dew (tour title sponsor); Totino’s, Wendy’s and Toyota (event title sponsors). Associate partners include Ball Park, MATADOR by Jack Link’s, Nike 6.0, Paul Mitchell, PowerBar, Shaun White Snowboarding and Verizon Wireless. More information can be found at www.allisports.com.

Alli, the Alliance of Action Sports

Alli, the Alliance of Action Sports, is a global business that encompasses national and international action sports tours and events, multimedia production, and a consumer facing lifestyle brand. The Alliance includes: the Dew Tour, Winter Dew Tour, China Invitational, Lucas Oil AMA Motocross Championship, King of Wake series, and the Gatorade Free Flow Tour; Alli Productions, which creates original content, produces and presents content with partners, and distributes Alli content through a variety of channels. Alli produces 150 hours of original content and reaches 50 countries, 180 homes worldwide, 90 million viewers domestically and 800,000 spectators annually. Alli is owned by NBC Sports and MTV Networks. More information can be found at www.allisports.com.

NBC Universal
NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates the No. 1 television network, the fastest-growing Spanish-language network, a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal.

MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services – MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, LOGO, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.